Improved Business Planning Using Competitive Intelligence
Medical Entomology and ZoologyPublished 18 August 1988
Carolyn M. Vella, John J. McGonagle
Citations15
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Abstract
What Is CI? An Overview of Business Planning How Can CI Help Planners and Planning? Gathering Data Analyzing Data Disinformation Integrating CI into Business Plans and Planning Supplementing Business Planning with CI Enhancing Business Planning by Shadowing Markets Defensive CI and Defending Against CI
Keywords
Business, Management and Accounting