Strategic Management: Total Quality and Global Competition
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Abstract
Preface. Acknowledgments. Maps. 1. Strategic Management Decisions for Total Quality and Global Competition.2. The Environment and the Strategic Plan.Appendix to Chapter 2 - Case Analysis Guide.3. International Strategic Decisions.4. Business Ethics and Corporate Social Responsibility.5. Corporate Strategy.6. Business Level Strategy: Competitive Strategy.7. Business Level Strategy: Total Quality and Customer Value Strategy.8. Functional Strategy.9. Strategy Implementation: Structure and Teams.10. Strategy Implementation: Culture and Behavior.11. Evaluation, Control and Process Improvement. Index.