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Initially Testing an Improved Extrapolative Hotel Room Occupancy Rate Forecasting Technique

Journal of Travel & Tourism MarketingPublished 14 June 2004
Rob Law
Citations48
SJR quartileQ1
SJR score2.30
SNIP2.13

TL;DR

An improved extrapolative time series forecasting technique to compute future hotel occupancy rates is proposed and empirical results indicate that the new technique is promising with reasonably good forecasting results.

Abstract

The existing time series forecasting models either capture the informationof the last few data in the data series or the entire data series is used for projecting future values. In other words, the time series forecasting models are unable to take advantage of the last trend in the data series, which always have a direct influence on the estimated values. This paper proposes an improved extrapolative time series forecasting technique to compute future hotel occupancy rates. The performance of this new technique was tested with officially published room occupancy rates in Hong Kong. Forecasted room occupancy rates were compared with actual room occupancy rates in several accuracy performance dimensions. Empirical results indicate that the new technique is promising with reasonably good forecasting results.

Keywords

Decision SciencesEconomics, Econometrics and Finance