Industrial design utilization in New Zealand firms
Design StudiesPublished 1 January 1996
Carol Slappendel
Citations10
SJR quartileQ1
SJR score1.41
SNIP2.66
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Abstract
This paper examines the use of industrial design expertise in New Zealand product manufacturing organizations. The results of a survey of 66 organizations, which manufacture products at the industrial design end of the product design spectrum, indicate that usage is positively associated with organization size and the extent of networking with design-related organizations. The usage of industrial design expertise was not found to be associated with strategic orientation, design performance, or turnover growth.
Keywords
Business, Management and Accounting
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