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The Elaboration Likelihood Model and the Sleeper Effect: An Assessment of Attitude Change over Time

Communication TheoryPublished 1 February 1993
Mike Allen, Rodney A. Reynolds
Citations19
SJR quartileQ1
SJR score2.32
SNIP3.37

Abstract

Mike Allen, Rodney Reynolds; The Elaboration Likelihood Model and the Sleeper Effect: An Assessment of Attitude Change over Time, Communication Theory, Volume 3

Keywords

PsychologyComputer ScienceArts and Humanities