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TripAdvisor.com vs. NYCGO.com: Evaluation of Functional Components of Generalist and Specialist Tourism Websites

Published 1 January 2012
Young Shin Lim, Eunice Eunjung Yoo
Citations6

TL;DR

There indeed exist variations in the functional features adopted by websites to communicate travel information between generalist and specialist tourism websites, and the differences fundamentally come from the scale and technical assets of the websites.

Abstract

While tourism websites are becoming increasingly pervasive, there is a lack of empirical research that captures and documents the quality of different types of tourism websites. In this regard, this study compares the effectiveness of generalist and specialist tourism websites in terms of the functional components they employ to communicate travel information. The findings of the study suggest that there indeed exist variations in the functional features adopted by websites to communicate travel information between generalist and specialist tourism websites, and the differences fundamentally come from the scale and technical assets of the websites. The findings provide valuable illustration of the characteristics and limitations generalist and specialist online media can typically possess. In addition, there are implications for tourism information providers and tourism website users in terms of better system design and more effective travel planning.

Keywords

Social SciencesBusiness, Management and Accounting