Web‐based destination marketing systems: assessing the critical factors for management and implementation
International Journal of Tourism ResearchPublished 2 November 2007Open access
Youcheng Wang
Citations63
SJR quartileQ2
SJR score0.34
SNIP0.73
Generate an AI Snapshot to get a quick, structured summary of this paper.
Study Snapshot
ObjectiveStudy objective
MethodsResearch methodology
PopulationPopulation studied
Sample sizeSample sizes
OutcomesStudy outcomes here
ResultsStudy results comes here
LimitationsResearch study limitations comes here
A concise AI-generated summary of the paper will appear here once you click Generate AI Snapshot.
TL;DR
Assessment of the critical factors of the Web-based DMS used by DMOs in the USA on the following five areas: website function design, website promotion, Website-performance measurement, Web-marketing impact assessment and organisation technology environment.
Abstract
Abstract The Web‐based destination marketing system (DMS) has been widely used as a distribution channel and marketing tool by destination marketing organisations (DMOs) at different levels in the promotion and management of tourism destinations. However, successful Web marketing requires a systematic approach in understanding key factors supporting the management and implementation of the DMS both from business and technical perspectives. The purpose of this study is to assess the critical factors of the Web‐based DMS used by DMOs in the USA on the following five areas: website function design, website promotion, Website‐performance measurement, Web‐marketing impact assessment and organisation technology environment. Discussions of the study results and implications for Internet destination marketing and management are also provided. Copyright © 2007 John Wiley & Sons, Ltd.
Keywords
Social SciencesDecision SciencesBusiness, Management and Accounting
Journal of MarketingMarketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations
4,728 Citations1996Donna L. Hoffman, Thomas P. Novak
Journal of MarketingMarketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations
1,901 Citations1996Donna L. Hoffman, Thomas P. Novak
The authors introduce marketers to this revolutionary new medium, propose a structural model of consumer navigation behavior in a CME that incorporates the notion of flow, and examine a series of research issues and marketing implications that follow from the model.
Information Systems ResearchWeb Site Usability, Design, and Performance Metrics
1,647 Citations2002Jonathan W. Palmer
This research reports on a series of three studies that develop and validate Web site usability, design and performance metrics, including download delay, navigability, site content, interactivity, and responsiveness, which suggest that Web site success is a first-order construct.
Journal of MarketingA Communication-Based Marketing Model for Managing Relationships
1,105 Citations1998Tom Duncan, Sandra E. Moriarty
eTourism: Information technology for strategic tourism management
799 Citations2003Dimitrios Buhalis
This book presents a meta-politics of eTourism: the dynamic interaction of ICTs and tourism, and discusses the role of mobile devices, e-commerce and e-payment in this revolution.
Information Technology and Tourism — A Challenging Relationship
771 Citations1999Hannes Werthner, Stefan Klein
This book focuses on interorganizational processes and information systems, providing a coherent picture of current trends and future possibilities in information systems in tourism.
Annals of Tourism ResearcheTourism: Information Technology for Strategic Tourism Management
588 Citations2004Pauline J. Sheldon
His focus on strategic issues for tourism management and marketing, in addition to the specific industry sector applications of ICT, offers thorough coverage of the topic.
Principles of Internet Marketing
486 Citations1999Ward Hanson, Kirthi Kalyanam
Journal of MarketingA Communication-Based Marketing Model for Managing Relationships
442 Citations1998Tom Duncan, Sandra E. Moriarty
Tourism ManagementEvaluating the use of the Web for tourism marketing: a case study from New Zealand
423 Citations2002Bill Doolin, Lois Burgess +1 more
The utility of using interactivity to measure the relative maturity of tourism Web sites is highlighted and the extended Model of Internet Commerce Adoption is used to evaluate the level of Web site development in New Zealand's Regional Tourism Organisations.
Journal of Travel ResearchPreparing for the New Economy: Advertising Strategies and Change in Destination Marketing Organizations
382 Citations2000Ulrike Gretzel, Yu-Lan Yuan +1 more
It was concluded that the change occurring in the new economy involves a rethinking of who partners and competitors are and how networks with other organizations can increase organizational capacity to learn.
Journal of Travel ResearchInformation Sources for Travel Decisions: Toward a Source Process Model
317 Citations2004Thomas Bieger, Christian Laesser
The study identifies typical patterns of information search behavior for different travel types, grouped by means of clusters along two stages of the information sourcing process, thus forming paths of information sourcing.
European Journal of MarketingAn Integrated Model of Organizational Adoption andDiffusion of Innovations
223 Citations1993R.T. Frambach
European Management JournalDesigning mature internet business strategies: The ICDT model
219 Citations1997Albert A. Angehrn
Tourism distribution channels : practices, issues and transformations
202 Citations2001Dimitrios Buhalis, Eric Laws
Management ScienceThe Influence Prism in SMEs: The Power of CEOs' Perceptions on Technology Policy and Its Organizational Impacts
196 Citations1997Louis A. Lefebvre, Robert M. Mason +1 more
International Journal of Hospitality ManagementTowards a theoretical model of technology adoption in hospitality organizations
190 Citations2006Youcheng Wang, William J. Qualls
A model that describes the process of technology adoption in hospitality organizations is proposed and two modifications of the existing Technology Acceptance Model (TAM) have been proposed in order to capture the adoption behavior at the organizational level.
Tourism ManagementA framework for an industry supported destination marketing information system
179 Citations2002Robin Ritchie, J. R. Brent Ritchie
Journal of Travel ResearchIdentifying the Success Factors of Web-Based Marketing Strategy: An Investigation of Convention and Visitors Bureaus in the United States
176 Citations2006Youcheng Wang, Daniel R. Fesenmaier
The results of this study indicate that successful Web marketing strategies require the integration and coordination of three complementary aspects of the Internet marketing efforts as well as favorable organization and technology environment and innovative approaches.
Information Technology and ManagementAn analysis of the business characteristics of adopters and non‐adopters of World Wide Web technology
146 Citations2000Sigi Goode, Kenneth J. Stevens
Adopters tend to be younger yet more experienced with technology than non‐adopters, however adoption did not rely on the existence of these two factors and no significant relationship is found between business size and World Wide Web adoption.
International Journal of Hospitality ManagementThe impact of information technology on hotel operations, service management and transaction costs: A conceptual framework for full-service hotel firms
136 Citations2006Prakash K. Chathoth
A conceptual framework is developed that describes the impact of information technology (IT) on service management and transaction costs in full service hotel firms and how IT would help such firms to lower operations-related transaction costs.
Tourism ManagementInformation supply in tourism management by marketing decision support systems
133 Citations2003Karl Wöber
Insight into a successful implementation of a MDSS in tourism is provided based on findings on the analysis of the system's protocol files and discusses the information needs in tourism management.
Journal of Travel ResearchICT Paradox Lost? A Stepwise DEA Methodology to Evaluate Technology Investments in Tourism Settings
115 Citations2004Μαριάννα Σιγάλα, David Airey +2 more
Empirical findings reveal that productivity gains accrue not from investments per se, but from the full exploitation of the ICT networking and informationalization capabilities.
Journal of Travel ResearchInternet Technology Use by American Convention and Visitors Bureaus
113 Citations2003Yu-Lan Yuan, Ulrike Gretzel +1 more
Adoption and diffusion theories are used to explain key factors affecting the use of Internet technology by American convention and visitors bureaus, which follow two different paths of technology implementation and use.
Journal of Hospitality & Tourism ResearchDeveloping and Benchmarking Internet Marketing Strategies in the Hotel Sector in Greece
97 Citations2003Μαριάννα Σιγάλα
The Internet's capabilities and features as well as the new virtual market space that Internet advances have fostered are analyzed to identify best practices and provide suggestions on the development of effective Internet marketing strategies.
International Journal of Contemporary Hospitality ManagementIntroducing Web technology in a small peripheral hospitality organization
95 Citations2001Bill Anckar, Pirkko Walden
An action research program of introducing Internet technology in a small hotel located in a peripheral region of Finland reports on an inexpensive, user‐friendly solution specially designed for the purposes of small and medium‐sized hospitality organizations with little prior IT knowledge.
Electronic Commerce Research and ApplicationsA framework for performance measurement in the e-business environment
89 Citations2005Wayne G. Bremser, Q.B. Chung
The proposed framework, designed by incorporating the balanced scorecard methodology with existing taxonomies of e-business models and the theories behind them, is intended to enable firms to develop new metrics that are needed to implement e- business strategies and tactics.
Journal of Interactive MarketingRe-weaving the web: Integrating print and online communications
88 Citations2001Kim Bartel Sheehan, Caitlin Doherty
The study investigated the print advertisements and websites of over 180 advertisers and identified elements that advertisers appear to successfully integrate between the two media as well as areas where advertisers need to focus on improving the integration.
Information and Communication Technologies in Tourism 2000
86 Citations2000Daniel R. Fesenmaier, Stefan Klein +1 more
Journal Of Vacation MarketingConceptualizing and evaluating the functions of destination marketing systems
81 Citations2007Youcheng Wang, Shirley Monnette Russo
The analysis of the applications in the four components of DMS seems to suggest that destination marketing systems are still in the preliminary stages of development, showing a hierarchical progression of usage and sophistication.
Communications of the ACMIntegrated Internet marketing
72 Citations2000Richard T. Watson, George M. Zinkhan +1 more
IM promotes creation of a strategy that synergistically exploits the range of Internet technologies (such as text, audio, video, and hyperlinking) to achieve marketing goals.
Journal of Travel & Tourism MarketingStaying Afloat in the Tropics
68 Citations2004Alecia C. Douglas, Juline E. Mills
Cornell Hotel and Restaurant Administration QuarterlyWeb-site marketing for the Travel-and-Tourism Industry
48 Citations2001Kin-Nam Lau
Choice Reviews OnlineOpening digital markets: battle plans and business strategies for Internet commerce
48 Citations1998
Step-by-step how to plan and implement successful Internet marketplaces by highlighting the major management and strategic considerations within a logical framework is explained.
Asia Pacific Journal of Tourism ResearchTechnology strategies for the hospitality industry
45 Citations2005Rob Law
The increase in competitions and demand from customers, and the needs to improve operational efficiency and reduce costs all drive the hospitality industry to apply technologies that provide the most benefits with limited resources.
Electronic CommerceA Model of Internet Commerce Adoption (Mica)
39 Citations2000Joan Cooper, Lois Burgess
Asia Pacific Journal of Tourism ResearchHow do travelers find their travel and hotel websites?
28 Citations2006Rob Law, Truman Huang
AIS Electronic Library (AISeL) (Association for Information Systems)Web Marketing Tourism Destinations
27 Citations2000Paulo Rita
Destination Marketing System Strategies: Refining and Extending an Assessment Framework
24 Citations1999Andrew J. Frew, Peter O’Connor
A range of critical success factors have been extended and modulated through iterative feedback from a variety of systems experts; system developers and operators as well as those involved in academic research and in consultancy work in the area.
The Digital Estate: Strategies for Competing, Surviving, and Thriving in an Internetworked World
21 Citations1996Chuck Martin
This book addresses the quandary the media finds itself in and provides working solutions that media companies of all sizes and types can use to ensure they survive into the 21st century and beyond.