Evaluating slot machine performance: A performance-potential model
International Journal of Hospitality ManagementPublished 2 January 2004
Anthony F. Lucas, William T. Dunn, Wesley S. Roehl, Guy M Wolcott
Citations22
SJR quartileQ1
SJR score2.73
SNIP2.59
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TL;DR
The location-related results support the basic casino floor design suggested by Lucas and Roehl and suggest slot machine locations characterized by accessibility, visibility and close proximity to table games areas outperform perimeter locations.
Abstract
Floor location and specific game characteristics are found to affect slot machine performance. Slot machine locations characterized by accessibility, visibility and close proximity to table games areas outperform perimeter locations. A Las Vegas Strip casino supplied results from 250, $1.00 reel slots. Multiple regression analysis was employed to test all hypotheses at the 0.05 alpha level. This study extended the work of Lucas and Roehl (J. Travel Tourism Market. 12 (4) (2002) 75) advancing a performance-potential model as an alternative means of evaluating individual slot machine results. The location-related results support the basic casino floor design suggested by Lucas and Roehl.
Keywords
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