Indexing Product Quality: Issues, Theory, and Results
Journal of Consumer ResearchPublished 1 June 1986
David J. Curry, David J. Faulds
Citations97
SJR quartileQ1
SJR score8.56
SNIP3.32
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Abstract
David J. Curry, David J. Faulds; Indexing Product Quality: Issues, Theory, and Results, Journal of Consumer Research, Volume 13, Issue 1, 1 June 1986, Page
Keywords
Business, Management and Accounting
Applied Linear Algebra
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