Identification and validation of the components of the person-object relationship

Abstract

The purpose of this article is to identify the components of the person-object relationship. We integrate into a structural model the main dimensions of the durable relationship that results from the interaction between a consumer and a product or service through cumulative consumption experiences. The conceptual framework includes several theoretical domains: the functions of consumption, involvement, the experiential approach of consumption, and consumer satisfaction. An empirical example focusing on movie consumption is presented.