Attitudes and Persuasion
Published 30 June 2010
Dolores Albarracín, Patrick Vargas
Citations89
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Abstract
11.1 Defining Attitudes 11.2 Biological Sources of Attitudes: How Biology and Genes Influence Affective Valence and Arousal 11.3 Inadverted Environmental Influences: Attitudes in Response to a Seemingly Passive Environment 11.4 Attitudes in Reaction to a Seemingly Active Environment 11.5 Summary
Keywords
PsychologySocial Sciences
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