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Supporting retailers to exploit online settings for internationalization: The different role of trust and compensation

Journal of Retailing and Consumer ServicesPublished 19 April 2010
Katia Premazzi, Sandro Castaldo, Monica Grosso, Charles F. Hofacker
Citations20
SJR quartileQ1
SJR score3.44
SNIP2.99

TL;DR

The results of an experimental study show the key role of trust on increasing online information sharing, and the effect on behavioural information sharing in online settings of two variables emerged as relevant in literature: trust and compensation.

Abstract

International audience

Keywords

Social SciencesDecision SciencesBusiness, Management and Accounting