Important attributes of lodgings to gain repeat business: A comparison between individual travels and group travels
International Journal of Hospitality ManagementPublished 3 December 2007
Tomomi Hanai, Takashi Oguchi, Kiyoshi Ando, Kazumi Yamaguchi
Citations34
SJR quartileQ1
SJR score2.73
SNIP2.59
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Abstract
The purpose of this study is to investigate the attributes of the satisfaction that are related to the lodging-guests' tendency to revisit the lodgings and to compare these attributes among the different travel styles, such as individual travel, travel with friends or as a couple, and travel with family. We examine 6351 guest evaluations from a highly popular travel reservations website. Multinomial logistic regression analyses are performed and they show that the important attributes for lodgings to gain repeat business vary among their guest's travel styles.
Keywords
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